What is Affiliate Network?
Affiliate Network - a term often used in the online marketing world to describe a type of performance-based advertising where businesses reward affiliates for each customer brought to their website through the affiliate's marketing efforts. In simpler terms, an affiliate network is a platform that connects advertisers with publishers who are willing to promote their products or services.
An affiliate network acts as an intermediary between advertisers and publishers, providing both parties with the tools necessary to track and monitor sales and commissions. Advertisers benefit from increased exposure and brand recognition, while publishers earn commission fees for driving traffic and sales to the advertiser's website.
While some affiliate networks focus on specific niches or industries, others offer a wide range of products and services across various verticals. Regardless of the niche, all affiliate networks operate on the same basic premise: connecting advertisers with publishers who can help them reach new customers.