Digital Marketing Company

Articles

What is Bounce rate?

Bounce rate - a metric used to measure the percentage of website visitors who leave the site after viewing only one page. This means that they do not interact with any other pages on the site or take any actions, such as filling out a form or making a purchase.

High bounce rates can indicate that visitors are not finding what they are looking for on your site, or that your content is not engaging enough to encourage them to stay longer. It's important to track and analyze your bounce rate in order to improve your website's performance.

There are many factors that can contribute to a high bounce rate, including slow load times, poor navigation, irrelevant content, and technical issues. By identifying and addressing these issues, you can reduce your bounce rate and improve user experience on your website.