What is Funnels?

Funnels - a term used in marketing to describe the journey that a customer takes from awareness of a product or service to making a purchase. This process involves multiple stages, with each stage requiring specific actions and strategies to move the customer closer to making a decision. The goal of building effective funnels is to increase conversions and ultimately drive more revenue for businesses.

Understanding how funnels work is essential for any company looking to succeed in today's competitive market. By analyzing data and understanding consumer behavior, businesses can create personalized experiences for customers that guide them through the funnel and increase their chances of making a purchase.

Building an effective funnel involves identifying your target audience, creating compelling content that engages them at every stage of the journey, and using analytics to measure success and make adjustments as needed.