Digital Marketing Company

Articles

What is Knowledge Graph?

Knowledge Graph - a term that has gained immense popularity in recent years. But what exactly does it mean? In simple terms, the Knowledge Graph is a knowledge base used by Google to enhance search results. It's a database of information that helps connect people, places, and things on the internet.

The Knowledge Graph is essentially a way for Google to understand the relationships between different entities and how they relate to each other. For example, if you search for "Barack Obama," the Knowledge Graph will display not just links related to him but also additional information such as his birthplace, education, family members, etc.

The Knowledge Graph's purpose is to provide users with more accurate and relevant search results by understanding their queries better. By doing this, Google hopes to make its search engine more intelligent and user-friendly.