What is Organic Traffic?

Organic Traffic refers to the visitors who come to your website through unpaid search engine results, rather than clicking on paid advertisements. This means that when someone types a query into a search engine, like Google, and clicks on one of the results that appears in the list of organic results, they are generating organic traffic for that website.

The importance of organic traffic cannot be overstated. It is an essential component of any successful online marketing strategy. Without it, your website may struggle to attract new visitors and ultimately fail to generate leads or sales.

In order to improve your website's organic traffic, you need to focus on improving its visibility in search engine rankings. This involves optimizing your content for relevant keywords and phrases related to your business or industry so that people can find you more easily when searching online.