What is PPC campaign?

PPC campaign - a type of internet marketing in which advertisers pay a fee each time one of their ads is clicked. This is a way to buy visits to your site, rather than attempting to earn those visits organically.

PPC campaigns are popular among businesses looking for quick results and immediate visibility. Instead of waiting for SEO efforts to take effect, businesses can launch a PPC campaign and start generating traffic within hours.

However, it's important to note that while PPC campaigns can be effective in the short term, they require ongoing management and optimization to ensure long-term success.