What is Voice search?

Voice search is a technology that enables users to speak their queries instead of typing them. This feature uses natural language processing algorithms to recognize human speech patterns and transform them into text-based searches. Once the voice command has been processed, it retrieves results from pre-existing data sources or performs new searches using traditional web search engines.

With voice search, users can ask questions, conduct research, send messages or make hands-free calls through voice-enabled devices like smartphones, smart speakers and virtual assistants. With this innovation gaining more popularity in recent years, businesses are now incorporating the technology as part of their digital marketing strategies to improve customer engagement and increase conversions.

The integration of voice search with artificial intelligence (AI) technologies such as machine learning and natural language understanding is empowering organizations to create more engaging customer experiences.